{"id":678,"date":"2012-03-09T14:25:47","date_gmt":"2012-03-09T13:25:47","guid":{"rendered":"http:\/\/fontanatype.hu\/?p=678"},"modified":"2023-02-23T17:05:47","modified_gmt":"2023-02-23T16:05:47","slug":"lettergap-maifesto","status":"publish","type":"post","link":"https:\/\/fontanatype.com\/?p=678","title":{"rendered":"LetterGap Maifesto"},"content":{"rendered":"<div  class='flex_column av-9ka1i-92a94284aea45ac2a044404b4fe20e21 av_two_third  avia-builder-el-0  avia-builder-el-no-sibling  first flex_column_div  '     ><section  class='av_textblock_section av-leh1x3nf-74ae8dd84cf937a70a1d375f3cf72bea '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h1><span style=\"color: #33cccc;\">LetterGap Maifesto<\/span><\/h1>\n<p>Homo sapiens is a strange creature. He thinks more highly of the moment than of the ancient knowledge. The more we devour the one-day knowledge, that is information, the farther we get from the ancient knowledge. The paradox of this situation is that both information and knowledge are transmitted by the letter. The one and still used form of the ancient knowledge is the letter itself. Yes, the letter. Why do not we dare face the fact that our perspective of the past is completely false and so is our perspective of the letter itself?<\/p>\n<p>There is a gap between the letter and its users.<\/p>\n<p>It is time we tucked in what is needed to be tucked in. It is time we got dressed.<\/p>\n<p>However, whom can the renewal of the letter, the typography be required from?<\/p>\n<p>\u201cWe are here to be bad\u201d, said Tibor K\u00e1lm\u00e1n. \u201cSo, it can be required from the black sheep who dare go against the flow, who roam the unknown and dangerous areas as well, even if they are stigmatized. In this case they are the bad ones, who approach letters in a unique and unusual way and who are still considered eccentric in the profession. They can see the hiatus of writing and they endeavor to fill the gaps.<\/p>\n<p>The good definitions of letters are over.<\/p>\n<p>The only readable typography is over.<\/p>\n<p>The unnoticed letter escaping our attention is over.<\/p>\n<p>The submissive thought-transference is over.<\/p>\n<p>One thing, however has remained the same, that is the praise of the letter.<\/p>\n<p>The letter is uproarious, it fights and it is the only true terrorist.<\/p>\n<p>Not only is the development of the story of the letter organic, but also its structure and morphology. It has anatomy, physiology, psychology and aesthetics, just like the living organisms do. Thus, the letter is an organism showing its different sides each time. The letter can speak merely through its form, it can mediate emotions, it can transform the meaning and it can sing and scream. \u201cThe letter is an animal, it is more dangerous than you are\u201d (sic) \u2013 those who recognize this quote can easily continue for the URH*: \u201cThe letter is a man; you cannot lose sight of him.\u201d<\/p>\n<p>In the time of Imre Kner typography meant the same thing as printing, however, by now it has been sharply divided. Nowadays typography does not simply mean dealing with the text. There have been attempts for a long time in typography \u2013 it can be approached from different angles, not only from conventions. A series of prosodic transformations unfolds before our eyes, how the text transforms into rhythm from which it turns into image. The texture of the letter is undulating just like the prints of the paint roller, or it is standing firmly as a solitary cedar in the storm of time.<\/p>\n<p>It is time we considered the letter differently!<\/p>\n<p><em>* hungarian undergrund rock band from &#8217;80 years<\/em><\/p>\n<p lang=\"en-US\" align=\"JUSTIFY\">::<\/p>\n<p><strong>BET\u0170R\u00c9S<\/strong><\/p>\n<p>I. r\u00e9s(!)<\/p>\n<p>Furcsa szerzet a Homo Sapiens. Nagyobb becsben tartja a pillanatot, mint az \u0151si tud\u00e1st. Az \u0151si tud\u00e1st\u00f3l ann\u00e1l ink\u00e1bb t\u00e1volodunk, min\u00e9l ink\u00e1bb habzsoljuk az egynapos tud\u00e1st, az inform\u00e1ci\u00f3t. A pardoxon ebben az, hogy az inform\u00e1ci\u00f3t \u00e9s a tud\u00e1st is a bet\u0171 k\u00f6zvet\u00edti. Az \u0151si tud\u00e1s egyetlen ma is haszn\u00e1lt form\u00e1ja a bet\u0171. Igen, a bet\u0171. Mi\u00e9rt van az, hogy nem mer\u00fcnk szemben\u00e9zni azzal a t\u00e9nnyel, miszerint a m\u00faltr\u00f3l alkotott k\u00e9p\u00fcnk a velej\u00e9ig hamis? Ahogyan bet\u0171r\u0151l alkotott k\u00e9p\u00fcnk is az.<\/p>\n<p>R\u00e9s t\u00e1tong a bet\u0171 \u00e9s azok haszn\u00e1l\u00f3i k\u00f6z\u00f6tt.<br \/>\nIdeje lenne m\u00e1r bet\u0171rni a bet\u0171rni val\u00f3t. Itt az ideje fel\u00f6lt\u00f6zk\u00f6dni!<\/p>\n<p>De kikt\u0151l is v\u00e1rhatjuk a bet\u0171, a tipogr\u00e1fia meg\u00fajul\u00e1s\u00e1t? \u2013 Az\u00e9rt vagyunk itt, hogy rosszak legy\u00fcnk! \u2013 ahogy Tibor K\u00e1lm\u00e1n fogalmaztott. \u2013 Nos, a fekete b\u00e1r\u00e1nyokt\u00f3l, akik mernek szembe pis\u00e1lni a sz\u00e9llel, akik ismeretlen \u00e9s vesz\u00e9lyes utakat is bej\u00e1rnak, m\u00e9g akkor is, ha megb\u00e9lyegzik \u0151ket. A rosszak, jelen esetben \u0151k, akik k\u00fcl\u00f6n\u00f6s \u00e9s nem mindennapi m\u00f3don ny\u00falnak a bet\u0171kh\u00f6z. Akik m\u00e9g a mai napig is k\u00fcl\u00f6ncnek sz\u00e1m\u00edtanak a szakm\u00e1ban. \u0150k l\u00e1tj\u00e1k a bet\u0171vet\u00e9s hi\u00e1tusait, igyekeznek a r\u00e9seket bet\u00f6mk\u00f6dni.<\/p>\n<p>V\u00e9ge a j\u00f3 bet\u0171r\u0151l sz\u00f3l\u00f3 meghat\u00e1roz\u00e1soknak.<br \/>\nV\u00e9ge a csak olvashat\u00f3 tipogr\u00e1fi\u00e1nak.<br \/>\nV\u00e9ge a figyelm\u00fcnket elker\u00fcl\u0151 \u00e9szrev\u00e9tlen bet\u0171nek.<br \/>\nV\u00e9ge az al\u00e1zatos gondolatk\u00f6zvet\u00edt\u00e9snek.<\/p>\n<p>Egy valami m\u00e9gis megmaradt: a bet\u0171 d\u00edcs\u00e9rete.<\/p>\n<p>A bet\u0171 hars\u00e1ny, a bet\u0171 harcol, a bet\u0171 az egyetlen igaz terrorista.<\/p>\n<p>A bet\u0171 fejl\u0151d\u00e9s\u00e9nek nemcsak a t\u00f6rt\u00e9nete organikus, hanem szerkezettana, alaktana is. Van anat\u00f3mi\u00e1ja, \u00e9lettana, l\u00e9lektana \u00e9s eszt\u00e9tik\u00e1ja, hasonl\u00f3an az \u00e9l\u0151 organizmusokhoz. A bet\u0171 teh\u00e1t organizmus, amely folyamatosan m\u00e1s \u00e9s m\u00e1s arc\u00e1t mutatja. A bet\u0171 k\u00e9pes besz\u00e9lni puszt\u00e1n \u00f6nmaga form\u00e1j\u00e1val is. Tud \u00e9rzelmeket k\u00f6zvet\u00edteni, jelent\u00e9st \u00e1tform\u00e1lni, dalolni \u00e9s kiab\u00e1lni is.<br \/>\n\u201eA bet\u0171 egy \u00e1llat, vesz\u00e9lyesebb n\u00e1lad\u201d (sic!) \u2013 akik r\u00e1ismernek az URH sz\u00e1m\u00e1ra m\u00e1r tudj\u00e1k is folytatni, \u201eA bet\u0171 egy ember, nem tarthatod szemmel\u201d.<\/p>\n<p>Kner Imre idej\u00e9ben a tipogr\u00e1fia egyet jelentet a nyomd\u00e1szattal, ami m\u00e1ra m\u00e1r igencsak polariz\u00e1l\u00f3dott. A tipogr\u00e1fia manaps\u00e1g nem egyszer\u0171en a sz\u00f6veggel val\u00f3 foglalatoss\u00e1got jelenti.<br \/>\nJ\u00f3 ideje l\u00e9teznek m\u00e1r k\u00eds\u00e9rleti t\u00f6rekv\u00e9sek is a tipogr\u00e1fi\u00e1ban \u2013 meg lehet k\u00f6zel\u00edteni a tipogr\u00e1fi\u00e1t m\u00e1s oldalr\u00f3l, nem csak a konvenci\u00f3k fel\u0151l. Proz\u00f3diai \u00e1talakul\u00e1sok sora t\u00e1rul el\u00e9nk, ahogyan a sz\u00f6veg \u00e1talakul ritmuss\u00e1, majd a ritmusb\u00f3l k\u00e9pp\u00e9. A bet\u0171 sz\u00f6vete, mint megannyi fest\u0151henger nyomata hull\u00e1mzik \u2013 vagy \u00e9ppen mag\u00e1nyos c\u00e9drusk\u00e9n \u00e1ll az id\u0151 vihar\u00e1ban.<\/p>\n<p>Itt az ideje, hogy m\u00e1sk\u00e9ppen n\u00e9zz\u00fcnk a bet\u0171kre!<\/p>\n<\/div><\/section><\/div>\n","protected":false},"excerpt":{"rendered":"<p>LetterGap Maifesto<\/p>\n","protected":false},"author":1,"featured_media":6755,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-678","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/fontanatype.com\/index.php?rest_route=\/wp\/v2\/posts\/678","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fontanatype.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fontanatype.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fontanatype.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fontanatype.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=678"}],"version-history":[{"count":15,"href":"https:\/\/fontanatype.com\/index.php?rest_route=\/wp\/v2\/posts\/678\/revisions"}],"predecessor-version":[{"id":6756,"href":"https:\/\/fontanatype.com\/index.php?rest_route=\/wp\/v2\/posts\/678\/revisions\/6756"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fontanatype.com\/index.php?rest_route=\/wp\/v2\/media\/6755"}],"wp:attachment":[{"href":"https:\/\/fontanatype.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=678"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fontanatype.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=678"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fontanatype.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=678"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}